This week we are discussing Content and focusing on ROI in the simulation
Please be sure you are participating in the Flipgrid discussions about your Mimic Social experience AND the Discussion Boards. These two assignments are VERY important in your overall grade and success in this class.
Influencer Marketing
Social Media Audit is series of steps taken to evaluate and optimize a business’s social media profiles and strategies. It reviews not only what is working and not but also who is doing what and how are we guiding and measuring the activities. There are three types of media: Paid, Earned and Owned. All are important and…
This week we are learning about Social Media Advertising.
Thanks for a great term! It has been fun working and learning with you! I must admit I did miss our weekly classes so I am looking forward to interacting with you on Tuesday nights this Fall!
What is a social network? Connections (ties) between people (nodes) of varying strength and relationship (direct or indirect). How does this connectivity influence the probability of a topic/post being shared (contagion)? Many factors influence whether someone shares and what they say about the post or topic they share. How do we influence/predict that? To share…
Just because you are a social media user does not make you a social media expert! Why? Because as users we focus on how “we” use social media or a particular channel. As social media marketers we focus on how our target interacts on social media and how social media operates. It is not about…