Questionnaire Design – Week 7

ByPamC

This week we are using the Steps to Prepare a Questionnaire for our restaurant research project. There are two videos this week. The first reviews Week 7 activities and assignments. The second video in this post will discuss the Steps to Prepare a Questionnaire.

  1. Specify what information will be sought
  2. Determine method of administration
  3. Determine content of individual questions
  4. Determine form of response to each question
  5. Determine wording of each question
  6. Determine question sequence
  7. Determine physical characteristics of questionnaire
  8. Develop recruiting message or script
  9. Re-examine steps 1-8 and revise as needed
  10. Pretest questionnaire and revise as needed.

 

Week 7 Overview

Designing a Questionnaire lecture

 

 

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